A 4 month website project turned into 9 months with no end in sight for Dan Hagin, owner of Franchise USA and his new on-line endeavor,

www.abizzytown.com

After about a month’s work, the website went live, and customers are starting to join his network for buying and selling businesses.

One challenge with many web design companies is that as more sophisticated functionality is being requested of them, they do not have the technical expertise to keep up. Web design requires graphic design, marketing, copywriting, and other skills that turn a website into an advertisement. A lot of web design companies possess these skills. However, underneath it all, the software programming has to work. NeoNexus is first and foremost a software company. We develop web based data management systems for Fortune 500 companies as well as small businesses, so we have the technical skills to make your website run correctly, every time.

Call us today, AFTER you call Dan Hagin!

The Wilmington Safety School is a non-profit organization that provides training services for Cape Fear area industry such as GE Nuclear, Corning, and other manufacturing facilities.

After challenges with previous software vendors, WSS turned to NeoNexus for a new website and training database system.  The new website will not only contain information about upcoming training events, it will also have a backend database that manages attendee registration for their annual conference, exhibitor registration, sponsors, and you can sign up for the annual golf tournament.

One website system is going to replace at least three different existing systems, so the members can go to one spot to manage all their data.

NeoNexus rolled out a new website for 1on1 Computer Consulting, a new customer specializing in individual training for Microsoft Office products. Within 4 days of launch, the website was # 1 on Google for the search terms “software training wilmington nc” and “software instruction wilmington nc”!

Check out their new website at www.1on1computerconsulting.com 

Sometimes, search engine optimization is easy, IF you know what you are doing! Call NeoNexus to find out how we can help you move up the search engine rankings!

The xMarketing Newsletter from NeoNexus
December 11,2007

In This Issue

Company News
Marketing Tip
Tech Tip
Customer Spotlight

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Company News

President of NeoNexus, Kent Milholland, left the balmy beach climate for 8 inches of snow in Indianapolis to do environmental software training last week…. now this definitely shows he is willing to do anything to please a customer,even if he had to scrape off the snow with a piece of paper! While in Indianapolis, he trained 7 people in person and two attended remotely by web meeting, so costs were reduced.

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Marketing Tip

Target Market
 
The most successful small businesses know that only a limited number of people will buy their products or services. These companies become successful because they target the group of people that will buy their products and services and focus their marketing dollars towards them. There are many important points to remember when marketing to your target market.
 
-stay alert to trends that could impact your target market, product, or promotion strategy
 
-collect competitor’s ads and literature; study their information about strategy, products, features and benefits
 
-ask clients why they hired you and have them give you suggestions for improvements
 
-join an email list related to your profession
 
-subscribe to an internet newsgroup that serves your target market
 
-read market research studies about your profession, industry, product and target market groups
 
These are just a few tips that you can keep in mind when marketing towards your target market. As long as you focus your advertising and marketing dollars towards the groups that are purchasing your products and services, your business can be successful!
 

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Tech Tip- Supplied by Category Five Networks

Search Engine Tips

Search engines have gotten so good that they offer enormously useful syntax for more specific results. I’ll point these out from time to time, but here are the top three most useful Google search modifiers that use a colon:
 

site:URL and search term. As in, site:www.categoryfivenetworks.com “wireless router.” To also point out, this modifier is even stronger if you drop the www. You can also drop the domain name entirely and search, for example, only .gov sites.
 

define:word. This brings up definitions, related phrases, and offers to translate the word.
 

filetype:file extension and search term. It may be obvious, but this lets you search for files with a certain extension, such as PPT for a PowerPoint presentation on your topic.
 

These are just a few of the great things you can do with the Google search engine.  These will help sort through the clutter.  If you know you found something on a site, just search it with the colon syntax and off you go!  No more sifting through a large website just to find the tiny bit of information you were looking for!
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Customer Spotlight

Contractor Services is an oil and gas driller and environmental construction contractor. CSi wanted a complete redesign of their website. NeoNexus integrated a blog so they could post their own news, added TONS of flash to showcase their large photo collection, and added a special touch with the “A Day in the Life of” story at the bottom of the home page. If you want to learn how to personalize a website for your web customers, this is it. You can check out the site at www.csiofwv.com.
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Don’t forget about NeoNexus’ referral awards program. For every successful referral you send to NeoNexus, you get a $50 gift certificate to one of your favorites restaurants, such as Cracker Barrel, Chili’s, or Macaroni Grill. Also, existing customers can save up their referrals and cash them in for free website options instead of dining out. Website options include free hosting, 15 second flash animation, and free contact form added to your website. So, get those referrals coming, and let’s all share in the fun!

Sincerely,

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Kim Kuzan
Marketing Director, NeoNexus

NeoNexus Corporation

This error occurs during a COC update.  It is caused when a connection between the software and the database gets closed prematurely.  It appears to be a problem with the application server (Tomcat).  We are publishing some new code tonight (Dec 6) that will reduce (not eliminate, but reduce) the number of times it happens.  Technically, its not a problem with NeoNexus code, but a problem with the Tomcat connection pool manager (sort of like a bug in Microsoft Access software straight out of the box from Microsoft).  We are searching for a way to deal with it.

In the meantime, when that happens, you have to click on the COC item in the left menu, search for the COC you were just working on, and go back to it again.   The good news is that the updates seem to occur; you just have to go back to the COC to view the changes.

Sorry for your pain. IF you can figure out a sequence of events that triggers this error consistently, please let me know (I’ll send you a bonus gift!).  The frustrating part so far is it seems to happen randomly, so it is harder to track down.